Use cases

Find leads for
your next
sales campaign.

Guffles helps you find prospects, check their emails, and research their businesses before you contact them.

Build a list for your own business or sales team. Review the sequence and campaign brief, choose your Gmail sender, and approve the campaign before launch.

Find leads See an example

See an example

Sample data
What you sellAn appointment tool for independent practices
1

Find leads

Dental practices in Austin

Search criteria

  • Austin, Texas
  • Dental practices
  • Independent businesses

Save matching businesses to a list.

2

Research the lead

MC
Maya ChenOwner · Riverside Dental
maya@riverside.exampleVerified
Research

The practice asks patients to call to request an appointment.

Ask how the practice handles appointment requests after it closes.

3

Draft an email

SubjectBooking appointments after hours

Hi Maya,

Your website says patients should call to book. What happens when someone wants an appointment after the practice has closed?

I’m building booking software for independent dental practices. Would you be open to a short call about how your team handles those requests?

Draft for review

All names, research, and email checks in this example are fictional. No emails are sent.

Read the use case

For founders

Find your
first customers.

When you’re building a business, you’re often doing the selling too. Guffles helps you put together a list of businesses to contact and research what they do.

Example

Say you’re building booking software for dental practices. You could start with independent practices in Austin and look at how they handle appointment requests.

Search for businesses

How you would use Guffles

  1. 01

    Choose the businesses to contact.

    Search by business type and location. Save the practices that match the customers you’re trying to reach.

    Dental practices · Austin, Texas
  2. 02

    Check their emails and websites.

    Check whether each email is deliverable, then read the research on the business. Remove leads that don’t fit.

  3. 03

    Review and launch your campaign.

    Use the research to draft your sequence. Check the facts, edit the messages and required footer, and enable sending for your chosen Gmail mailbox. Approve the campaign, then launch with daily limits and opt-outs.

For sales teams

Research the leads
on your next list.

Build separate lists for each audience you’re contacting. Review the research and email checks, then bring the selected leads into a campaign.

Example

Suppose you sell prospecting software to growing sales teams. A company’s job listings show that it’s hiring sales representatives.

Research from the example

Northstar has open sales roles on its careers page.

A question for the email

“How do your new reps find and research prospects?”

This is a fictional example.

Choose your audience.

Filter by role, industry, and company size. Keep a separate list for each market or offer so you can review the leads together.

Review the research.

Check who the person is, what the company does, and whether the email is deliverable. Use those details to write a message that makes sense for that person.

Launch a reviewed campaign.

Choose the sequence, sender and reply mode. Approve the campaign before launch, then follow its conversations and review tasks in Email Studio. You can also export a list for your own tools.

Create a prospect list

After launch

Keep useful
conversations going.

Read about Guffles

Approve each AI reply yourself, or choose autonomous mode. Clear, high-confidence replies must pass an independent check before sending; ambiguous requests go to review.

  • Handle delivery problems

    A bounce stops the sequence for that address. Out-of-office replies pause follow-ups until the return date is clear. Unknown sends stay on hold for resolution.

  • Remove people who decline

    An unsubscribe suppresses the address across the workspace. Other refusals close the campaign conversation with a reason you can see.

  • Arrange meetings when enabled

    When Calendar booking is enabled, AI can offer available times, create the Google Calendar invite, and handle clear reschedule or cancellation requests. Or use your approved booking link; sharing a link is not a confirmed booking.

See the messages, holds and closure reasons in Email Studio. You can take over any conversation and reply yourself.

Search for your
first leads.

Choose the type of business or buyer you want to reach, then start your search.

Start finding leads